Native Advertising through Jamaican Content
Now that we’re living in a content-heavy world, native advertising offers advertisers a way to reach out to their audience without being overbearing. According to research, this means that many native ads are viewed for the same amount of time as editorial content, and native ads are far more likely to be shared than banner ads
“Made in Jamaica seeks to present to the world a collection of untold stories, which features, both the ebb and the flow of normal Jamaican life. These stories aim to highlight the diverse landscape of the island, while showcasing the uniqueness of the Jamaican people.”
Native adverts perform well against banner ads in almost every possible way. Not only are consumers 25% more likely to look at a native advertisements, but they are also 53% more likely to actually engage with that advertisement. With native advertising gaining popularity we are proud to be one of the first Jamaican agency to embark on this exciting journey. Made in Jamaica has gained over 57,0000 views from our YouTube Channel (www.youtube.com/buzzebly) and Facebook. With carefull and strategy product placement in all episodes (10) brand visibily and awareness of our sponsorhas benefited greatly.
The more your company engages with an audience using their own language and their own tools, the more you’ll be able to access greater sharing opportunities and develop a relationship with your target market. This engaging form of advertising can work for your brand give us a call and let us create an effective, eganging and exciting native advertising for you.
